See, if they didn't produce a Spider-Man film and soon then the contract would lapse and revert to Marvel so Marvel and Sony came to a deal (foreshadowing the later deal to bring Spidey to the MCU) where in exchange for an extension on the film rights Sony would give up the TV and merchandising rights and profits generated by the Spider-Man brand. This is a tricky issue and even I'm not 100% sure so take what I say with a grain of salt and do some research on your own.īy the time SSM ended it's second season and Disney bought Marvel, Sony was in a bit of a pickle.
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